Vorly Creative / Campaign Studio

From ad brief to launch handoff, on one canvas.

Campaign Studio is where Herald turns the read into a brief, makes the ads and brings them to you for approval.

Free to look. You approve every ad. Nothing is published without you.

Vorly Creative / Campaign Studio

What is Campaign Studio?

Campaign Studio is Vorly's board for making ads. It holds the brief, the concepts, the finished creative and the review in one place, in six stages from brief to launch handoff. Herald makes the work and shows a forecast before you approve. Nothing goes out without your approval.

What you can do

  • Turn a brief into finished ads on one canvas.
  • See a forecast before you approve.
  • Cut one approved ad for feed, story, square, landscape and banner.
  • Review, edit and approve. Nothing goes out without your approval.
Example
Creative briefLooked at
Briefrepeat buyers

“The serum is loved. The habit is unbanked.”

The product wins wherever it lands. The gap is not the serum. Nobody owns the reorder, so the repeat buyers go quiet.

Audience
Skincare buyers, UK, 25 to 44, who bought once.
Style anchor
aster* brand pack, bright orange and blue, clean tile, honest light.
Sources
Culture, Market, Sentiment and AI search, read 2 Oct 2026.
Herald runWaiting
RunReady
  • Reading the brief and the brand pack
  • Pulling market and sentiment readings
  • Checking the arithmetic and the budget
  • Writing three concepts and picking one
  • Placing the creative, one ad and one page
Market readingsLive
-9Brightleaf reach

Their 20% off lifted reach for three weeks. Returns are up.

+41Net sentiment

Texture praised in 82% of positive posts.

38%AI answer visibility

Named in 38% of tracked answers. Second to Brightleaf.

Concept 01Approved
The shelf reset concept
The shelf resetApproved

Herald score 92. A calm shelf tidy set to a sound peaking in 6 days.

Budget£2.1K
Weeks2
Predicted3.8x

“The one you keep reaching for. Now it's easy to reorder.”

What people sayLive
The words they use
“The texture is unreal.”“I stopped using three other things.”“Where do I get the blue one?”

Pulled from 18,420 mentions. Ask three of these creators to say it again, on camera.

The arithmeticLabelled
100 repeat buyers
£3.3K
20% off demand
£0 kept
£1,900

A year per reordering buyer, against a discount that buys a visit and keeps nothing. Bank the repeat buyers first.

Ad 01From the pack
Texture, remembered9:16, Reels, paid
aster* ad, Texture, remembered
aster* · Vitamin C serumTexture,
remembered.
Reorder yours

The approved concept, lifted from the brand pack. Every impression has one job: turn a first order into a second.

Editorial 01As shot
The shelf, in six framesthe pack

Every frame is the brand's own. The product does the talking.

Page 01, reorder pageFrom the pack
aReorder
The serum you keep reaching for.

Reorder once. Skip the box next time and we send it before you run out.

  1. Pick your serumYour last order, remembered.
  2. Set your gapEvery 6, 8 or 10 weeks.
  3. We handle itPause or skip any time.
Feeding a flat share?Gift sets and refills, sent as one.
Reorder yours
LaunchWaiting on you
Launch check
AudienceSkincare buyers, UK, 25 to 44
Budget£2.1K over 14 days
ScheduleStarts Mon Oct 26, ahead of Sat Oct 31
Predicted ROAS3.8x, range 3.1x to 4.4x
FatigueRefresh due after day 9
Sign offWaiting on you
Herald readLive
Herald

Launch Mon Oct 26. Shelf resets are the fastest rising format, with about 6 weeks left. The sound peaks Oct 9, so cut the hook to open on the shelf, not the logo.

FormatRising
FatigueDay 9
100%Drag the cards, or drag the canvas

Example data. Brands in these screens are invented.

How does Campaign Studio work?

You give Herald a brief, or take the one it writes from your read. Campaign Studio then moves it through six stages to a launch handoff: brief, concepts, creative, sizes, review and launch check. Herald makes three concepts in twelve sizes, ready to review. You approve at the end.

1 / BriefAutumn reset, vitamin C
2 / Concepts Herald made3 concepts, 12 sizes
3 / Launch handoffYou approve. Nothing goes out without you.

Example figures shown. Not measured results and not a promise.

What does Herald put in a brief?

Herald writes the angle, the reason it should work and the signals it came from. You can edit the brief before any ad is made.

The briefHerald

Herald is Vorly's creative director. It reads the market, writes the brief, makes the ads and asks you to approve.

Angle
First dibs, never the sell-out.

Why. Sell-outs drive the most saved posts, and rivals show the deal, not the sandwich.

From 3 signalsLunch rush

How are the ads made?

Herald picks the image or video model for each job, makes the work and brings it to you for approval. You do not pick a model. One brief covers product shots, AI UGC, creator video, still ads, 3D and animation, and out-of-home.

One concept, three ad jobs
Hero stillNano Banana Pro
LayoutGPT Image 2.5
Creator videoSeedance 2.5
Herald picks the model
Google
Nano Banana Pro
Photoreal product imagery
Nano Banana 2.1
Fast, sharp everyday images
Veo 3.1
Video with native sound
ByteDance Seed
Seedance 2.5
Video from a brief and references
Seedream 4.5
Image generation and editing
Wan
Wan 2.7
Image-to-video motion
OpenAI
GPT Image 2.5
Layouts and character stills
Black Forest Labs
FLUX.2
Editorial image generation
MiniMax
H3 Max
Reference-to-video characters
Kling AI
Kling V3
Video from a single image
Recraft
Recraft V3
Design-led imagery

Herald chooses. You approve. Herald picks the right model for each ad, and every model here is ready to use in Vorly.

Job and the model Herald may use
JobModel Herald may use
Hero stillNano Banana Pro
LayoutGPT Image 2.5
Creator videoSeedance 2.5
Photoreal product imageryNano Banana Pro
Fast, sharp everyday imagesNano Banana 2.1
Video with native soundVeo 3.1
Video from a brief and referencesSeedance 2.5
Image generation and editingSeedream 4.5
Image-to-video motionWan 2.7
Layouts and character stillsGPT Image 2.5
Editorial image generationFLUX.2
Reference-to-video charactersH3 Max
Video from a single imageKling V3
Design-led imageryRecraft V3

How do I get every size from one approved ad?

Once an ad is approved, Herald cuts it for each placement in your brand, in one go: story 9:16, feed 4:5, square 1:1, landscape 16:9 and banner 1.91:1. You review the set, not each size.

Vorly Creative / Create and Generate

One approved ad. Every size.

Herald cuts the approved creative for each placement, in your brand, in one go.

aster* Hyaluronic serum ad, approvedApproved
The blue oneaster* / master, 4:5
5 placements, one click
Story9:16
Feed4:5
Square1:1
Landscape16:9
Banner1.91:1

What happens at launch?

At launch handoff you review the plan and sign off. Nothing goes out without your approval.

At launch handoff you see the audience, schedule and forecast, then sign off. Nothing runs until you approve.

How does it work, in three steps?

  1. 1Read the market

    The brief starts from your read.

  2. 2Make the ads it is asking for

    Herald makes concepts in every size.

  3. 3Get a next round every week

    New concepts each week.

Who is Campaign Studio for?

What do these words mean?

Hook
The first second of an ad that makes someone stop.
Angle
The reason your product matters, as the ad tells it.
Gap
An angle your rivals are not using yet.
Vision
Your market, read back to you.
Read
Vorly reading your market for you.

What do people ask about Campaign Studio?

What is Campaign Studio?

Campaign Studio is Vorly's board for making ads: brief, concepts, creative and review on one canvas, with a forecast before you approve.

Do I have to pick an AI model?

No. Herald picks the right image or video model for each ad.

Can I edit the ads?

Yes. You review and approve finished ads, and your team can still edit anything.

Does anything go live without me?

No. Nothing goes out without your approval.

Which sizes does it make?

Story 9:16, feed 4:5, square 1:1, landscape 16:9 and banner 1.91:1.

Which models are included?

Every model is included with no extra subscriptions: Nano Banana Pro, Nano Banana 2.1, Veo 3.1, Seedance 2.5, Seedream 4.5, Wan 2.7, GPT Image 2.5, FLUX.2, H3 Max, Kling V3 and Recraft V3.

What do the forecast numbers mean?

They are examples in the demo. Your own forecast comes from your read. They are not measured results and not a promise.

Give your next ad a head start.

Your URL in. Your whole market, read back. See what your rivals are running this week.

1. Paste your site. 2. We find your rivals. 3. You see their ads and your open angles.

You approve every ad. Nothing is published without you.

  • Every ad your rivals run
  • “What customers really say
  • The angle nobody owns

Brand and photos shown on this page are examples.